News Details

Construction Underway on Sixth Street

Construction of a major shopping center is now well underway on approximately three acres of land at the southeast corner of Sixth Street and Sierra Avenue. Multiple properties were consolidated by Waypoint Development Group to create this opportunity, the largest construction project on Sixth Street since the construction of Norco Country Center (home to Boot Barn) about a decade ago.

This project will be anchored by a Grocery Outlet, a successful, rapidly-expanding chain, and Waypoint Development has committed to Western architecture and public art consistent with Sixth Street’s signature theme. Taco Bell has also been announced as a tenant of the Center, and the developers are currently negotiating with other restaurant and retail tenants for the center’s remaining space.

Already visible is the concrete block shell of the 15,000-square-foot supermarket and a 6,000-square-foot wood-framed retail building. Grocery Outlet is a publicly-traded company whose deep discount supermarkets—330 have been built in six states to date—have quickly earned an enthusiastic following. The chain’s arrival in Norco will give local residents an additional choice for their grocery needs.

A wall, buffering neighboring residences from the center’s activity, has already been constructed, one of many architectural elements designed to ensure the center has minimal impact on neighboring residences. This project is projected to spur economic development on Sixth Street, which is ideally situated to accommodate a diversity of retail, dining and hospitality uses catering to both local residents and visitors.

Stay tuned for additional information on this development and commercial projects as they take shape! For more information, contact the City of Norco Economic Development Division at (951) 270-5644 or